Rewarding Excellence with the First SanDisk GCC Channel Awards 2010

Announces 58% unit growth and 45% revenue growth for 2009

Dubai – SanDisk, the global leader in flash memory cards announced the winners of its first SanDisk GCC Channel Awards 2010. The ceremony that recognized achievements by SanDisk partners, retailers and distributors for the year 2009 was held at The Jumeirah Beach Hotel. The evening also witnessed SanDisk announcing a 58 per cent unit growth and 45 per cent revenue sales growth for the year 2009 against 2008.

Tareq Husseini, SanDisk’s Middle East and Africa Sales Director, said, “We believe in rewarding the best. This year’s winners exemplify drive and determination and we applaud their leadership. We are happy to celebrate their accomplishments tonight.”

The highlight of the evening was the keynote speech by Steve Daverio, SanDisk VP EMEA, Retail Sales who addressed 150 guests from across the GCC. There were 20 award categories which were divided into General, Sales, Marketing and Special Awards. Awardees were entertained with an extreme, fun-filled evening which was followed by a dinner.

The winners are:

1. Best Retailer 2009 – Carrefour UAE
2. Best Distributor 2009 - Grand Stores
3. Best Retail Growth 2009 - Sharaf DG
4. Best New Retailer 2009 - Jarir Bookstore
5. Best Dealer 2009 - Texa Media
6. Best Product Range Presentation by a Retailer for 2009 – Dubai Duty Free
7. Best Retail Support by a Distributor 2009 - Ahmed Abdul Wahed Trading Co
8. Best Distributor Account Manager 2009 - Binoi Verghese
9. Best Channel Partner 2009 - Redington Gulf
10. Best In-Store Memory Centre 2009 – E-Max
11. Best In-store Promotion Support by a Retailer 2009 – Sharaf DG
12. Best Promotion Support by a Distributor 2009 – Grand Stores
13. Best Retailer Promotion for SanDisk 2009 – Jacky’s
14. Outstanding Product/Category Sales Growth by a Retailer
o USB – Lulu
o MP3 – Carrefour UAE
o Imaging – Grand Stores – Digital
o Mobile – AAA Retail
15. Outstanding Contribution to SanDisk - Ahmed Abdul Wahed Trading
16. Outstanding Recognition Award - THECONTENT|FACTORY
17. Outstanding Recognition Award - Gadgets International

-ENDS-

About SanDisk
SanDisk Corporation is the global leader in flash memory cards, from research, manufacturing and product design to consumer branding and retail distribution. SanDisk’s product portfolio includes flash memory cards for mobile phones, digital cameras and camcorders; digital audio/video players; USB flash drives for consumers and the enterprise; embedded memory for mobile devices; and solid state drives for computers. SanDisk is a Silicon Valley-based S&P 500 company, with more than half its sales outside the United States.
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This press release contains certain forward-looking statements, including expectations for new product introductions, specifications, applications, markets, and customers that are based on our current expectations and involve numerous risks and uncertainties that may cause these forward-looking statements to be inaccurate. Risks that may cause these forward-looking statements to be inaccurate include among others: market demand for our products may grow more slowly than our expectations or there may be a slower adoption rate for these products in new markets that we are targeting, our products may not perform as expected or may not be available at the prices, in the regions, in the capacities or at the time expected and the other risks detailed from time-to-time in our Securities and Exchange Commission filings and reports, including, but not limited to, our most recent annual report on Form 10-K and our subsequent quarterly reports on Form 10-Q. We do not intend to update the information contained in this press release.